Writing for a reader that is now a model: from the SEO groundwork through answer engine optimization, what content structure and structured data actually buy, and whether the tracking tools can really measure visibility inside AI search.
SEO is more than keywords. Structured data (JSON-LD), Open Graph, hreflang, and robots.txt are the technical optimizations that actually help search engines understand your content. This guide walks through a complete implementation using an Astro blog as the example.
AEO (Answer Engine Optimization) is a content strategy aimed at AI search engines like Perplexity, ChatGPT Search, and Google AI Overview. The core idea is to make your content the easiest source for AI to cite — not just another link in the results page.
In 2025-2026, websites need to be readable not just by humans but by AI. From llms.txt and Schema Markup to GEO and RAG ingestion pipelines, this post maps out the complete technical landscape for turning your website into an AI-consumable data source.
Different AI engines process web pages in vastly different ways. Some only read the body; others rely on pre-built indexes. JSON-LD and schema markup are not universally effective — body content quality and structure are the only cross-platform foundations that hold.
AEO/GEO tools aren't a single category — they span three distinct layers: the input layer (is your website ready for AI to read), the traffic layer (how much are AI bots actually crawling), and the output layer (how is your brand mentioned in AI answers). This post maps out all three layers, from open-source self-hosted options to commercial SaaS.
llms.txt is a convention proposed by Jeremy Howard on 2024-09-03 (the spec is now at v2): a Markdown index at your site root written for LLMs. Hand-tested across six frontend docs sites: TanStack, shadcn, Zustand, AI SDK, and Next.js all ship it; React Router is the lone 404. The companion llms-full.txt (full-text version) is live at Anthropic, Cloudflare, and others. This post covers the spec, who uses it, and why it has started to influence library selection.